Who we are – what we stand for

Richard Hayhurst

CEO of Hayhurst Media

Consultant to Alto Marketing

Member London Biotech National Steering Committee

Member Institute of Public Relations

Director 4-Bio

Founder director of De Facto PR (12th biggest healthcare agency 2003)

Recent Projects

EuroGentest – approached to head up PR for the European Commission’s genetics programme.

Axis-Shield – international communications for new cardiovascular risk assessment, neurodegenerative disease and alcohol misuse markers

Affitech – media relations consultancy for therapeutic antibody specialists

Jurilab – consultancy for launch of drug metabolism microarray

London Biotechnology Network – consultancy and media relations for the Genesis London Biotech Conference

Life Sciences Norway – strategic consultancy on developing Norwegian biotech sector

Notable Clients - Past and Present

GlaxoWellcome – planning and account management for Year Ahead in Science and Genomics initiatives to enhance journalist relations

Macmillan – visioning programme for Nature Publishing Group

Future Harvest – outreach media relations in UK and Europe

IIR – media relations for International Biotech exhibition and conference

UCB Pharma – planning and execution of ethical and OTC campaigns for the antihistamine Zirtek, 1995 – 1998

Ventro – European launch for life sciences e-market place

Promega – Media relations for life science reagent and assay manufacturer

Affymetrix – Press relations for major announcement of genetyping autism

Recent Client Cuttings

View video clip - Affymetrix
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View video clip - World can chip in to DNA for autism
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Download cutting Bad habits - or bad genes?